"Search engine submission" refers to the act of getting your
web site listed with search engines. Another term for this
is search engine registration. Getting listed does not mean
that you will necessarily rank well for particular terms,
however. It simply means that the search engine knows your
pages exist. Think of it like a lottery. Search engine
submission is akin to you purchasing a lottery ticket.
Having a ticket doesn't mean that you will win, but you must
have a ticket to have any chance at all.
"Search engine optimization" refers to the act of altering
your site so that it may rank well for particular terms,
especially with crawler-based search engines. Returning to
the lottery model, let's assume there was a way to increase
the odds of winning by picking your lottery numbers
carefully. Search engine optimization is akin to this. It's
making sure that the numbers you select are more likely to
win than purchasing a set of numbers at random.
Terms such as "search engine placement," "search engine
positioning" and "search engine ranking" refer to a site
actually doing well for particular terms or for a range of
terms at search engines. This is the ultimate goal for many
people -- to get that "top ten" ranking for a particular
keyword or search terms. Just as each search engine has its
own submission rules and ranking criteria, they each take a
different amount of time to index your pages. The process
can take anywhere from approximately two weeks to several
months. To find out if your pages have been indexed, return
to each search engine's site and search for your URL or a
unique piece of information from your page.
MetroVillageUSA will submit your site upon its completion to
approximately 50 search engines, including Excite, Lycos,
and Alta Vista. We do not submit to any paid submission
search engines. We also cannot guarantee any placement in
the listings; however, we do everything possible to optimize
your ranking.